Available for New Projects
Laurens Legarda
Sign Designer · Signage Estimator · Project Manager
Bridging creative design with fabrication expertise — from concept sketches to production-ready sign packages that meet codes, satisfy landlords, and look stunning when they light up.
About Me
Design Meets Fabrication
I bring a unique blend of creative design and deep fabrication knowledge to every signage project. With 10+ years across graphic design, project management, and estimating, I understand what it takes to move a sign from a concept on screen to a finished product mounted on a building.
My strength is knowing both sides — I design with manufacturability in mind, accounting for material selection, structural requirements, lighting specifications, sign codes, landlord criteria, and installation conditions before the first drawing ever leaves my desk.
Fluent in English and Spanish, I communicate seamlessly with diverse teams, vendors, clients, and stakeholders at every stage of a project.
10+
Years Experience
100%
Code Compliance
Bilingual
English & Spanish
Design + Estimating
Creative & Technical Perspective
Skills & Expertise
Tools, Skills & Specialties
Software Proficiency
Core Skills
Fabrication-Ready Drawings
Production files with complete material, dimension, and construction specs
Blueprint & Spec Review
Interpreting architectural drawings to define sign scope and requirements
Sign Code Research
Municipal code analysis ensuring compliant sign designs from day one
Estimating & Proposals
Accurate cost development, vendor pricing, and detailed project proposals
Web, Software & AI
Web Design & Development
Designing and building responsive websites and web apps, including this portfolio
Database Software
Developing database-driven tools to organize materials, pricing, and project data
AI-Assisted Workflows
Using AI tools to speed up design, software development, and everyday workflows
Sign Type Specialties
Channel Letters
Front-lit, reverse-lit, and open-face illuminated letter signs
FCO Letters
Flat-cut-out dimensional letters in aluminum, acrylic, and steel
ADA Signs
ADA/TAS-compliant signage with tactile text, pictograms, and Braille
Interior Signage
Lobby signs, directories, vinyl graphics, and wayfinding systems
Monument Signs
Freestanding monument and pylon signs for commercial properties
Logo Design
Brand identity and logo design for small businesses and startups
Portfolio
Featured Projects
A selection of signage projects spanning channel letters, dimensional letters, ADA-compliant signs, monument signs, interior graphics, and logo design.
How I Work
My Design Process
Survey & Code Research
I start by reviewing site surveys, architectural blueprints, municipal sign codes, landlord criteria, and brand standards to establish project parameters before pencil hits paper.
Design & Approval
Using CorelDRAW and Photoshop, I create design concepts and detailed sign proposals. I coordinate landlord approvals, artwork revisions, and stakeholder feedback until we reach consensus.
Production-Ready Details
I prepare fabrication-focused drawings specifying materials, finishes, lighting, mounting methods, structural requirements, and installation conditions — ready for the shop floor.
Manufacturing & Installation
I coordinate with production teams, vendors, and installers, managing work orders, change orders, and timelines to ensure the finished sign matches the approved design.
Career Path
Experience & Education
Independent Digital Marketing & Client Acquisition Specialist
Self-Employed (Remote) — Sarasota, FL
- •Manage Google Ads campaigns for lead generation and revenue growth
- •Qualify leads, negotiate agreements, and close sales in English & Spanish
Signage Estimator
ASI Signage Innovations — Houston, TX
- •Reviewed blueprints and specs to define scope, materials, and construction needs
- •Prepared detailed estimates and proposals; coordinated vendor quotations
- •Applied fabrication expertise to assess manufacturability, materials, lighting, and mounting
- •Supported estimating for channel letters, dimensional letters, cabinet signs, and wayfinding
Project Manager
Signco America — Houston, TX
- •Managed signage projects from scope development to installation coordination
- •Reviewed surveys, sign codes, landlord criteria, and brand standards
- •Prepared production-ready fabrication details for dimensional letters, channel letters, and vinyl applications
- •Coordinated landlord approvals, artwork revisions, manufacturer quotes, and work orders
Sales & Marketing Roles
Baker Nissan • La Fontaine Reception Halls — Houston, TX
- •Customer presentations, sales closing, and client relationship management
- •Marketing, social media, flyer design, and logo design
Tech & Operations Roles
Scanwerks • Evolution Computech — Houston, TX
- •Document scanning operations management and team leadership
- •Computer hardware/software diagnostics, networking, and customer support
Computer Science, Maintenance & Electronics
HCCS — Houston, TX
Get In Touch
Let's Work Together
Whether you need a fabrication sign designer, project manager, or someone who can handle both — I'd love to hear about your project. Reach out and let's make something great.
Download Resume